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A recognized face at most accounting conferences and conventions, Jeff is a frequent keynote speaker and workshop presenter. His presentations consistently receive outstanding reviews from audiences, and are famous for having substantive tools and resources included as part of his materials.In 2010, Jeff founded iShade.com. Under his leadership, the tech startup attracted an initial round of venture capital, achieved a successful launch and quickly lived up to it’s moniker as “The Accounting Profession Online”. Jeff and his other founding partners sold their controlling interests in the portal in 2012 –achieving a $3.3M valuation. Jeff currently resides in suburban St. Louis with his wife Cindy and their four children. In his free time Jeff enjoys escaping to his family retreat in remote McCloud, CA, and serving as the “voice” of the St. Louis University High School and Affton Americans hockey teams.