Blog

Lexi Ecker

Establishing Your Accounting Firm On Social Media

Establishing your accounting firm’s voice on social media should be a top priority. If your firm doesn’t have a brand guide that includes its tone of voice, now is the perfect time to create one. It doesn’t have to be a full-blown brand guide⁠—just something that helps to establish and maintain a consistent brand voice.

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employee retention tax credit scams
Engineered Tax Services

How to avoid employee retention tax credit scams

A survey by the National Federation of Independent Business (NFIB) found that only 4% of small business owners are “very familiar” with the Employee Retention Tax Credit program. Furthermore, only 32% said they were “somewhat familiar” with the incentive. Scammers are taking advantage of this unfamiliarity to collect high fees from business owners. Unscrupulous companies

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accounting firms
Lexi Ecker

Tips for Accounting Firms looking to get started on Social Media

Getting started on social media can be confusing and hard to understand. Especially for accounting firms that keep putting it off. Yet it truly is not as bad as it seems. Trust me. I manage over 20 social accounts, many of which I created from scratch. With the busy season behind us, now is the

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social media
Lexi Ecker

Why the accounting community needs to participate in social media!

As an accountant, social media marketing isn’t inherently one of your many skills. A poll we ran earlier this year shows that perfectly. We asked other accountants what marketing aspect they believe their firm struggles with the most. Social media was top of the list, with 37% of accounting firms stating it is their #1

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Engineered Tax Services

TAX ALERT: IRS may extend the transition period for compliance regarding research credit refund claims

  IRS Update *** The IRS is extending for another year (through January 10, 2024) the transition period during which taxpayers are provided 45 days to perfect a research credit claim for refund prior to IRS’s final determination on the claim. A recent comment by an IRS official indicating that the agency may extend the … Read more

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milwaukee cost segregation study
Engineered Tax Services

Magic in Milwaukee: a Cost Segregation Possibilities Story

I’m a woman who’s a restaurant owner. Last year I purchased a Japanese restaurant in, of all places, Milwaukee, Wisconsin. I really wanted to renovate it, but I was concerned about the construction cost. With a startup business, how could I afford the renovations? Then last year, I was reading Forbes online when I came

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